Hdfc Bank Essay Example for Free

Hdfc stand by EssayThe first modern blaspheme was founded in Italy in Genoa in 1406, its figure of speech was Banco di San Giorgio ( till of St. George). M whatever other pecuniary activities were added over time. For example entrusts be important players in pecuniary markets and brook financial returns such as investment money. In two(prenominal) countries such as Germany, banks be the principal(a) owners of industrial corporations while in other countries such as the United States banks ar forbidden from owning non-financial companies. In lacquer, banks atomic number 18 usually the nexus of cross shargon holding entity k instantaneouslyn as zaibatsu. In France Bancassurance is highly array, as most banks offer policy serve (and directly veritable estate services) to their customers.1.2 interpretationThe definition of a bank varies from country to country.Under English law, a bank is defined as a person who carries on the short letter of banking, whic h is specified as Conducting up-to-the-minute accounts for his customers devoteing cheques dis note on him, and Collecting cheques for his customers.1.3 OBJECTIVE OF THE STUDYThe Objective of this on the job training is to study the importance of the authority customers and their value to the bank and creating the sentience among them nigh the importance of on-going accounts and keep a good kindred with them for the banks benefit.1.4 ORIGIN OF THE BANKThe name bank derives from the Italian word banco desk/bench, used during the conversion by Florentines bankers, who used to take a leak their legal proceeding higher up a desk covered by a greens tablecloth. However, there argon traces of banking activity even in ancient times. In fact, the word traces its origins back to the old-fashioned Roman Empire, where moneyl annulers would crop up their stalls in the middle of enclosed courtyards called macella on a dogged bench called a bancu, from which the words banco and bank be derived. As a moneychanger, the merchant at the bancu did not so much invest money as merely convert the foreign silver into the besides legal t discontinueer in Rome- that of the Imperial Mint.1.5 PRESENT STATUS OF THE BANKWorldwide assets of the largest 1,000 banks grew 15.5% in 2005 to remove a record $60.5 trillion. This follows a 19.3% increase in the previous year. EU banks held the largest share, 50% at the revoke of 2005, up from 38% a decade earlier. The growth in Europes share was to a greater extent often than not at the expense of Japanese banks whose share to a greater extent than halved during this period from 33% to 13%. The share of US banks in addition rose, from 10% to 14%. Most of the remainder was from other Asian and European countries. . The US had by far the most banks (7,540 at end-2005) and armes (75,000) in the world. The large number of banks in the US is an indicator of its geographics and regulatory structure, resulting in a large number of small to medium sized institutions in its banking system. Japan had 129 banks and 12,000 branches. In 2004, Germany, France, and Italy had more than 30,000 branches eachmore than double the 15,000 branches in the UK.1,6 FUTURE OF THE BANK The future is consolidation as people will have little time for banking. People will expect to edge more proceeding on the Internet. There will be more activity in wrong of applications and services on the mobile. Geography will not be an inhibitor any more as e very(prenominal)thing is possible on the Net. Integration is the beside real big thing. As a customer you will want a one-stop shop that will take care of all your needs. For instance people will want to buy their mutual funds, redeem their mutual fund, buy insurance policies, renew policies, buy cinema tickets, line tickets, and numerous similar acts through with(predicate) with(predicate) the bank. The ATM will still serve as a capital dispensing medium, but the Internet and mobile will be very active. pic2.1 ORIGIN OF THE makeup H.D.F.C was set up on 17th October, 1977 by I.C.I.C.I. out of the consideration that a specialized institution was ask to channel household savings as wellhead as funds from the capital market into the admit sector. H.D.F.C. has emerged as the largest mortgage finance institution in the country. The main objective of H.D.F.C. is to develop signifi hind linest expertness in retail mortgage contributes to different market instalments and to have a large corporate client base for its ho development related credit facilities. The main aim of H.D.F.C. is to support or aid in the promotion of stead ownership. H.D.F.C. is Indias leading housing finance company and for all practical purposes is synonymous with the interior(preno houral) housing finance industry.The primary objective of H.D.F.C is to enhance residential housing stock and publicise home plate ownership. One of its major objectives is to increase flow of resources for housing through the integration of housing financial institutions with the domestic market. H.D.F.C. has developed a strong market reputation large shareholder base and unique consumer franchise. H.D.F.C. is Indias post-mortem housing finance company in India as well as in international markets. It has well-kept a consistent and healthy growth in its operations to remain the clear market attractor in mortgages in India. The company has been constantly engaged into innovation and innovative practices since its birth.2.2 GROWTH AND DEVELOPMENT OF THE ORGANIZATIONHDFC deposit reported a 43 percent growth in net kale at Rs.75.5 crore for the third quarter ended December 31, 2001, as against Rs 52.8 crore in the corresponding quarter previous fiscal. The go up in net profit was primarily due to other income which almost doubled to Rs 85.5 crore from Rs 47.5 crore. Speaking to analysts at a conference call to sidereal day, January 15, 2002, rack upesh Suthankar, head credit risk and investments, reiterated the banks earlier counselor of a 25-30 per cent compounded annual growth rate (CAGR) in its top line for the next two to three years. The bank does not see any reason to revisit its guidance and stands by it. It expects the projections to hold true as long as the market environment is relatively stable and does not move to an extreme of either a boom or a total botto momentg out. The bank is sensory(a) to acquisitions as a vehicle of growth, but any growth via acquisitions would be over and above its communicate growth rate of 25-30 per cent.At present, it is not operative on any circularise but there are acquisition prospects in the Indian scene, giving rise to opportunities for inorganic growth. The banks film to capital markets is around 6-7 per cent, against the Reserve cashbox of India (RBI) norms of 5 per cent. The bank expects to bring it down to in spite of appearance the stipulated delineate by the end of this fiscal. The ban k has made a lot of head substance in its retail paper bag with retail accounts going up to 1.9 million from 1.4 million a year back. The branch interlocking now stands at 147 outlets in 63 cities and the ATM net take form at 360 compared to 231 ATMs as on frame in 31, 2001. The calculate card base is at six lakh. On the advances side, car loans have really picked up and now form almost 50 per cent of the total retail advances, with the remaining being accounted for by loan against securities and other loans. In fact in case of car loans, the bank now covers around 30 cities against just eight-nine a year back.2.3 PRESENT STATUS OF THE ORGANIZATIONHDFC beach Limited provides different financial convergences and services. It ope rank in three segments Personal shoreing, NRI situateing, and Wholesale edgeing. The Personal argoting segment provides savings, and current and fixed deposit accounts. It withal offers personal, home, two wheeler, new car, used car, gold, educati on, healthcare, commercial vehicle, working capital, construction equipment, and warehouse receipt loans. In addition, this segment provides safe deposit lockers credit, debit, and prepaid cards mutual funds, general and health insurance, bonds, and equities and derivatives products and forex and fee services. The NRI relying segments deposit products include rupee savings accounts, rupee current accounts, rupee fixed deposits, foreign currency deposits, and accounts for returning Indians. Its loan products comprise home loans, loans against securities, loans against deposits, and gold credit cards.The Wholesale Banking segment offers funded services, which consist of working capital finance, short term finance, bill discounting, and export credit and non-funded services, such as letters of credit, bank guarantees, and collecting of documents to corporations, and small and medium enterprises. It also various services to banks, financial institutions, mutual funds, stock brokers, insurance companies, commodity businesses, and trusts. As of March 31, 2008, it had a network of 761 branches and 1,977 automated teller machines in 327 cities in India.pic2.4 in operation(p) DEPARTMENT OF THE ORGANIZATIONHDFC Bank Limited is located in New Friends Colony, New Delhi. This organization Includes useful departments as follows1. new grade Department2. Saving trace Department3. Trade Department4. profit Department5. coin Department6. Demat throwaway Department2.5 ORGANIZATION STRUCTURE AND CHARTpic2.6 PRODUCT AND redevelopment PROFILE OF THE ORGANIZATIONHDFC Bank mainly provides three kinds of banking services Personal Banking NRI Banking Wholesale BankingThe future(a) are the products and services provided by the HDFC bank HDFC Bank provides loans like Personal Loans , piazza Loans , Educational Loans , Two wheeler Loans , New car Loans, Used Car Loans, Overdraft Against Car, Express Loans, etc. HDFC Bank provides Credit, Debit and Prepaid tease to help you meet your financial objectives. HDFC Bank provides facilities like Mutual caudexs, Insurance, General Health Insurance, Bonds, Financial Planning, association Center, Equities Derivatives, and Mudra Gold bar. If you need to deal in foreign currency and keep tabs on exchange rates every now and then, deportation funds to India, make payments etc., HDFC Bank has a range of products and services that you back choose from to transact smoothly, efficiently and in a timely manner. With HDFC Banks payment services, you fire bid goodbye to queues and paper work. HDFCs range of payment options make it easy to pay for a variety of utilities and services. HDFC Bank provides many types of accounts like Saving level occurrent tale Demat Account payment AccountHDFC Bank has designed two programs to make banking easier for the customers and they are HDFC Bank Preferred Programme HDFC Bank Classic Programme.HDFC Bank offers Private Banking services to high net worth individuals and inst itutions.HDFC Bank offers you quick, economical and favorable options to remit and transferee funds to India. Corporate Banking reflects HDFC Banks strengths in providing our corporate clients in India, a wide array of commercial, movemental and electronic banking products. HDFC Bank acts as an active medium between the government and the customers by sloppeds of various services.2.7 CURRENT ACCOUNT IN DETAILFeatures Benefitspic innocent(p) Account to account funds transfer between HDFC Bank accounts impoverished payment and charm through RTGS. unfreeze payment and collection using NEFT (through Net banking) forfeit up to 50 engage Drafts per calendar calendar calendar month and can be issued from any HDFC Bank appendage Free up to 50 Pay Orders (PO) per month and can be issued from any HDFC Bank class. Free anywhere collection payment proceedings (clearing) at bottom HDFC Bank branch network (except Dahej), up to Rs. coulomb lacs per month. doojigger to withdraw d eposit cash at all our branches*Free 300 At equation cheques leaves per month.Register for InstaAlert service and receive updates on your account as and when the select consummation happens all this without tour the branch or ATM HDFC Bank offers you Doorstep Banking*, a channel, which is convenient, secure and hassle-free. Now, you can enjoy the benefits of banking recompense at your doorstep. The Bank will arrange to render the services like cash in tab lam and specie Delivery, through a reputed agency. Enjoyfacilities like 24-hour auditory sensation Banking, Net Banking and unstable Banking that helps you check your repose motion details, find out the status of your cheque or stop cheque payment.Fees Charges for Plus authorized Account stripped Balance (Average Quarterly Balance)-Rs. 100,000/- Non-Maintenance Charges per quarterCharge of Rs.6,000/- per quarter, if AQB is little than Rs.50,000/- Charge of Rs.1, calciferol/- per quarter, if AQB is less than Rs. 10 0,000/- but = Rs. 50,000/- check up on moderate Charges ( hold outd by Bank)-Payable-at-parFree 300 cheques leave per month. Charges Rs 2/- per leaf beyond 300 leaves remission of sin installation through own BankDemand Drafts (DD) payable HDFC Bank fixs ( reveald from any branch) / Duplicate DDFree up to 50 DDs per month. Above 50 transactions, puts Rs. 25/- per Demand draft Pay Orders (PO) on HDFC Bank Locations (Issued from each come apart) / Duplicate PO Free up to 50 POs per month. Above 50 transactions, charges Rs. 25/- per Pay-order consequence of DD/ PO through surround BankingAll standard charges for DD / PO are applicable as above. hardly DD / PO meat up to Rs ergocalciferol,000/- are accepted at Phone banking. DD/PO-Cancellation/RevalidationRs.50/- per prickNEFT/EFT proceedingPayments-Free battle arraysFreeRTGS legal proceedingPayments-Free aggregationsFreelocal anesthetic anesthetic exercises (At home branch side) local anesthetic cheques collections paymentsFree Account to Account Fund transmit inwardly HDFC Bank- Free anywhere proceedings (except Dahej)Account to Account Fund Transfer within HDFC Bank-FreePayments Collections at HDFC Bank Locations-Free up to Rs.100 lacs per month, beyond which charges Rs. 0.50/1000, min Rs. 25 Bulk Transaction ChargesAll transactions are subject to a upper marches of 250 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / anyhwere clearing and transfer transactionsRemittance celerity through other BankIssue of Demand Drafts (DD) / Duplicate DD ( letter writer tieup)Rs.2.00 per Rs.1000/- token(prenominal) Rs.50/- DD-Cancellation / Revalidation-Rs.50/- per toolCheque Collection outstation through own bankCollection Free, only courier charges of Rs 20 per instrument Outstation through rough other bank (Correspondent bank locations) Rs.4/- per Rs.1,000/-, min Rs.50/-For Clean locations (non-correspondent bank locations) Non-MICR Cheques Rs.6.5/- per Rs.1,000/-, min Rs 50 (inclusive of courier charge of Rs 25) currency Transactions 1. Cash steriliseCash lodge-Home branch Location-Free up to Rs.10 lacs per month or 50 transactions which ever is lower, Deposit in supernumerary of Rs.10 lacs or 50 transactions will be supercharged Rs.2/- per Rs.1,000/-, minimum Rs.50/-. (Cash deposit at non-home branches within home-branch urban center subject to limit of Rs.100, 000/- per account per day) Cash Deposit -Non Home locationupper limit Rs.100, 000/- per day. Charges Rs. 3/1000, min Rs. 502. Cash WithdrawalCash Withdrawal-Home BranchFree at Home BranchCash Withdrawal-Non Home Branch-Intercity IntracityFree up to Rs.50,000/- per day, beyond which charges Rs.2/1000, min Rs.50/- (Only for incremental amount), three party cash withdrawal allowed only up to utmostRs. 50,000/- per transaction.Features BenefitspicFree Account to account funds transfer between HDFC Bank accounts. Free RTGS/NEFT Transactions.Fr ee up to 30 Demand Drafts (DD) per month and can be issued from any HDFC Bank Branch. Free up to 30 Pay Orders (PO) per month and can be issued from any HDFC Bank Branch. Free anywhere collection payment within HDFC Bank branch network (except Dahej), up to Rs.50 lacs per month. doojigger to withdraw deposit cash at all our branches*Free 200 At Par cheque leaves per month.Register for InstaAlert service and receive updates on your account as and when the select transaction happens all this without see the branch or ATMFees Charges for Trade Current AccountpicDescription of ChargesMinimum Balance (Average Quarterly Balance) -Rs. 40,000/- Non-Maintenance Charges per quarterCharge of Rs.1,200/- per quarter, if AQB is less than Rs.40,000/- Cheque Book Charges (Issued by Bank) -Payable-at-par 200 cheques leave Free per month. Charges Rs 2/- per leaf beyond 200 leavesRemittance quick-wittedness through own BankDemand Drafts (DD) payable HDFC Bank Locations (Issued from any branch) / Duplicate DD Free up to 30 DDs per month. Above 30 transactions, charges Rs. 25/- per Demand draft Pay Orders (PO) on HDFC Bank Locations (Issuedfrom Any Branch) / Duplicate PO Free up to 30 POs per month. Above 30 transactions, charges Rs. 25/- per Pay-order payoff of DD/ PO through Phone BankingAll standard charges for DD / PO are applicable as above.Only DD / PO amount up to Rs. 500,000/- are accepted at Phone banking. DD/PO-Cancellation/Revalidation-Rs.50/- per instrument NEFT/EFT TransactionsPaymentsFreeCollectionsFreeRTGS Transactions PaymentsFreeCollectionsFreeLocal Transactions (At home branch location)Local cheques collections payments-Free Account to Account Fund Transfer within HDFC Bank -Free Anynhwere Transactions (except Dahej)Account to Account Fund Transfer within HDFC BankFree Payments Collections at HDFC Bank LocationsFree up to Rs.50 lacs per month, beyond which charges Rs. 0.50/1000, min Rs. 25 Bulk Transaction ChargesAll transactions are subject to a level best of 150 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / Anywhere clearing and transfer transactions.Remittance facility through other BankIssue of Demand Drafts (DD) / Duplicate DD (Correspondent tie up) Rs.2.00 per Rs.1000/- Minimum Rs.50/- DD-Cancellation / Revalidation-Rs.50/- per instrument Cheque CollectionOutstation through own bankRs. 0.50/1000, min Rs. 25 per instrument Outstation through another bank-Correspondent banklocations Rs.4/- per Rs. 1, 000/-, min Rs.50/-For Clean locations (non-correspondent bank locations) Non-MICR Cheques Rs.6.5/- per Rs.1,000/-, min Rs 50 (inclusive of courier charge of Rs 25) Cash Transactions1. Cash DepositCash Deposit-Home Branch LocationFree up to Rs.5 lacs per month or 40 transactions which ever is lower, Deposit in excess of Rs.5 lacs or 40 transactions will be charged Rs.2/- per Rs.1,000/-, minimum Rs.50/-. (Cash deposit at non-home branches within home branch city su bject to limit of Rs. 50,000/- per account per day) Cash Deposit -Non Home locationMaximum Rs.50, 000/- per day. Charges Rs. 3/1000, min Rs. 50 2. Cash WithdrawalCash Withdrawal-Home BranchFree at Home BranchCash Withdrawal-Non Home Branch-Intercity IntracityFree cash withdrawals up to Rs.50, 000/- per day, beyond which charges Rs.2/1000, min Rs.50/- (Only for incremental amount), thirdly party cash withdrawal allowed only up to maximum Rs. 50,000/- per transaction.HDFC Bank Trade offers you a host of features that sets it apart from stiff Current Accounts that most banks offer. They are Free inter-city clearing between HDFC Bank branch locations (except Dahej) up to Rs.50 lakhs per month. Free Accounts to account funds transfer between HDFC Bank accounts, inter-city. Free up to 30 Pay-orders per month.Free up to 30 demand-drafts per month.Free RTGS NEFT Transactions.Features BenefitsFree anywhere collection payment within HDFC Bank branch network (except Dahej), up to Rs.25 lacs per month, incremental amount to be charged Rs.1.50 per Rs.1,000/-, min Rs.25/- Free NEFT Transactions.Free RTGS collection. RTGS payment Rs.100/- per transaction. Inter-city Account to accounts funds transfer between HDFC Bank accounts at a tokenish phrase charge of Rs.15/- per transactions. Free Demand Drafts (DD) above Rs.100,000/-. Demand drafts up to Rs.50,000/- at flat cost of Rs.40/-. DDs above Rs.50,000/- up to Rs.100,000/- at nominal cost of Rs.25/- and can be issued from any HDFC Bank Branch . Free Pay Order (PO) above Rs.100,000/-. Pay Order up to Rs.50,000/- at flat cost of Rs.40/-. POs above Rs.50,000/- up to Rs.100,000/- at nominal cost of Rs.25/- and can be issued from any HDFC Bank Branch . Free 100 At Par cheque leaves per monthRegister for InstaAlert service and receive updates on your account as and when the select transaction happens all this without visiting the branch or ATMFees Charges for Premium C/ADescription of ChargesMinimum Balance (Average Quarterly Balance) -Rs. 25,000/- Non-Maintenance Charges per quarterCharge of Rs.900/- per quarter, if AQB is less than Rs.25, 000/- Cheque Book Charges (Issued by Bank)Payable-at-par100 cheques leaves Free per month. Charges Rs 2/- per leaf beyond 100 leavesOther Current Account facilitiesIssue of Duplicate / Adhoc StatementBranch Rs 100/- per averment * Phone Banking Rs 50/- per rehearsal (Non IVR) and Rs 30/- per didactics (IVR) Net Banking Rs 30/- per statement ATM Mobile Banking Rs 50/- per statement. means of calculation of minimum average quarterly balanceAverage of passing(a) law of closure balances of each day spread over a period of three months. Remittance facility through own BankDemand Drafts (DD) payable HDFC Bank Locations (Issued from any branch) / Duplicate DD DD Amount Up to Rs. 50,000 charges Rs. 40/- per DD, Above Rs. 50,000 and up to Rs. 100,000- Rs. 25/-, Above Rs. 100,000- Free Pay Orders (PO) -on HDFC Bank Locations (Issued from Any Branch) / Duplicat e PO PO amount Up to Rs. 50,000 charges Rs. 40/- per PO, Above Rs. 50,000 and up to Rs. 100,000 Rs. 25/-, Above Rs. 100,000- FreeIssuance of DD/ PO through Phone BankingAll standard charges for DD / PO are applicable as above.Only DD / PO amount up to Rs 500,000/- are accepted at Phone banking. DD/PO-Cancellation/RevalidationRs.50/- per instrument NEFT/EFT TransactionsPaymentsFreeCollections-FreeRTGS TransactionsPaymentsRs. 100/- per transactionCollections-FreeLocal Transactions (At home branch location)Local cheques collections payments-Free Account to Account Fund Transfer within HDFC Bank -Free Anywhere Transactions (except Dahej)Account to Account Fund Transfer within HDFC BankRs.15/- per transactionPayments Collections at HDFC Bank LocationsFree up to Rs. 25 lacs per month, Charges at Rs.1.50/1000, min Rs. 25Bulk Transaction ChargesAll transactions are subject to a maximum of 100 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes a ll Local / Anywhere clearing and transfer transactions.Remittance facility through other BankIssue of Demand Drafts (DD) / Duplicate DD (Correspondent tie up)-Rs.2.00 per Rs.1000/- Minimum Rs.50/- DD-Cancellation / Revalidation-Rs.50/- per instrument Cheque CollectionOutstation through own bankRs.2.50 per Rs.1, 000/- for Cheques drawn on HDFC Bank Locations, min Rs. 50 per instrument. Outstation through another bankCorrespondent bank locations Rs.4/- per Rs.1, 000/-, min Rs.50/-For Clean locations (non-correspondent bank locations) Non-MICR Cheques Rs.6.5/- per Rs.1, 000/-, min Rs 50 (inclusive of courier charge of Rs 25) Cash Transactions1. Cash DepositCash Deposit-Home Branch LocationFree up to Rs.3 lacs per month or 25 transactions which ever is lower, Deposit in excess of Rs.3 lacs or 25 transactions will be charged Rs.2/- per Rs.1,000/-, minimum Rs.50/-. (Cash deposit at non-home branches within home branch city subject to limit of Rs. 25,000/- per account per day) Cash Depos it -Non Home locationMaximum Rs.25, 000/- per day. Charges Rs. 3/1000, min Rs. 50 2. Cash WithdrawalCash Withdrawal-Home Branch-Free at Home Branch Cash Withdrawal-Non Home Branch-Intercity IntracityFree cash withdrawals up to Rs.25,000/- per day, beyond which charges Rs.2/1000, min Rs. 50/- (Only for incremental amount), Third party cash withdrawal allowed only up to maximum Rs.50,000/- per transaction.With HDFC Bank Flexi Current Account your Cash Deposit and Anywhere Transaction limits are a multiple of the balance you obligate in your Current Account.So, during peak seasons, you get the benefit of higher transaction limits due to the higher average balances maintained in your account.Whats more, during lean seasons, you need not bother closely maintaining huge balances to enjoy high transaction limits, which you anyway may not need.Flexi Current Account requires you to maintain a minimum Average periodical Balance (AMB) of just Rs. 75,000.Features BenefitsEnjoy dynamic fr ee limits on Intercity Payments, Collections currency Transfer as well as Cash Deposit at home location branches based on the AMB maintained*For example, you maintain an AMB of Rs.2,00,000/- in a particular month. Your dynamic free transaction limits for that month would be as per the following table picTransactionDynamic Free Limits* Cash Deposit at Home Branch LocationAnywhere Payments, Collections Funds Transfer (except Dahej) Free up to Rs.1, 00, 00,000/- in that particular monthPay your vendors on a real time basis using Real Time Gross Settlement (RTGS) available across 23,000 Bank Branches*. Whats more, payments and collections through RTGS are completely free Make and receive remittances to from your vendors customers across 20,000 + Bank Branches of more than 50 Banks through Net Banking using National Electronic Fund Transfer (NEFT), Absolutely Free Free 40 Demand Drafts Free 40 Pay Orders issued from any HDFC Bank Branch* Convenience to withdraw and deposit cash at all our branches*. Competitive pricing on Demand Drafts drawn on Correspondent Banking Locations as well as Outstation Cheque Collection at HDFC Bank Locations InstaAlert service receive updates on your account as and when the select transaction happens all this without visiting the Branch or ATMThe top position is always the coveted position. With the efflorescence current account, take your business to a new high. On maintaining an average quarterly balance of Rs. 10 lakhs, this account makes sure you make the most of every business opportunities coming your way. Unlimited, free, anywhere Banking survive at the APEX is reserved for you. Features BenefitsMaximum transactional benefits with faster mobilization of funds Average quarterly balance requirement of Rs. 10, 00,000/-Access to more than 750 branches broad cost savings in inter-city transactions for payable-at-par cheque issuance, funds transfers, NEFT, RTGS or Demand Draft / Pay Order Faster collection of outstation che quesFree Intercity Cheque Collection Payments within HDFC Bank cyberspace (excluding Dahej). Free Account to Account funds transfer between HDFC Bank accounts. Free payment and collection through RTGSFree payment and collection using NEFT (through NetBanking)Free Demand Drafts which can be issued from any HDFC Bank branch Free Pay Orders which can be issued from any HDFC Bank branchConvenience to withdraw and deposit cash at all our branches* Free Cash Deposit up to Rs. 100 lacs per month across all home branches (subject to a maximum of 50 transactions per month and a per day limit of Rs.1,00,000/- on cash deposit at a non home branch)Choice of local / Payable at Par Cheques.Free 500 leaves per monthRegister for InstaAlert service and receive updates on your account as and when the select transaction happens all this without visiting the branch or ATM .Fees and Charges for Apex Current AccountpicMinimum Balance (Average Quarterly Balance)Rs. 10, 00,000/- per quarter Non-Maintena nce Charges per quarterCharge of Rs.5,000/- per quarter if AQBis less than Rs.10,00,000 but greater than or equal to Rs. 5,00,000/- Rs.10,000/- per quarter if AQB is less than Rs. 5,00,000/- Cheque Book Charges (Issued By Bank) Payable-at-par 500 cheque leaves free per month. Charges Rs 2/- per leaf beyond 500 leavesOther Current Account FacilitiesIssue of Duplicate / Adhoc StatementRs. 100 at Branch, Rs. 30 per statement through Net Banking and Phone Banking (IVR), Rs. 50 per statement through Phone Banking (non-IVR), ATM and Mobile Banking Mode of calculation of minimum average quarterly balanceAverage of daily closing balances of each day spread over a period of three months Remittance facility through own BankDemand Drafts (DD) Payable at HDFC Bank Locations (Issued from Any branch)/ Duplicate DDFree without limitPay Orders (PO) on HDFC Bank Location (Issued from Any branch)/ Duplicate PO Free without limitIssuance of DD / POthrough Phone Banking-Free without limitOnly DD amoun t up to Rs. 5, 00,000 for Current Apex Account holders accepted at Phone Banking DD/PO-Cancellation/RevalidationRs.50/- per instrument NEFT/EFT TransactionsPayments-FreeCollectionsFreeRTGS TransactionsPayments-FreeCollectionsFreeLocal Transactions (At home branch location)Local cheques collections paymentsFree Account to Account Fund Transfer within HDFC Bank-Free Anywhere Transactions (except Dahej)Account-to-Account Fund Transfer within HDFC BankFree Clearing Transactions-CollectionsPayment at HDFC Bank locations-Free Bulk Transaction Charges All transactions are subject to a maximum of 500 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / Anywhere clearing and funds transfer transactions. Remittance facility through other BankIssue of Demand Drafts (DD) / Duplicate DD (Correspondent tie up)-Free up to Rs 15 Lacs per month, beyond which charges of Rs. 1.50 per 1000, Minimum Rs. 50/- per instrument DD-Cancellation / Revalida tion-Rs.50/- per instrument Cheque CollectionOutstation Cheque collection on HDFC Bank Locations-Free Outstation Cheque Collection on non-branch locationsCorrespondent bank locations Rs.3/- per Rs.1, 000/-, min Rs. 50/-. For Clean locations (non-correspondent bank locations) non-MICR cheques Rs 4.5/- per Rs 1000/-, min of Rs 50 per transaction (includes courier charges) Cash Transactions1. Cash DepositCash Deposit-Home Branch CityFree up to Rs. 100 lakh per month or 50 Transactions whichever is lower. Deposit in excess of Rs. 100 Lakh per month or 50 transactions will be charged Rs.1/- per Rs. 1000/-, minimum Rs.50/-. (Cash deposit at non- home branches within home branch city subject to limit of Rs.1,00,000/- per account per day) Cash Deposit Non Home Branch City Charges Rs 3 per Rs 1000/-, minimum of Rs 50 per transaction. (Maximum deposit allowed up to Rs 1, 00,000/- per day) 2. Cash WithdrawalCash Withdrawal-Home BranchFree.Cash Withdrawal-Non Home Branch-Intercity Intraci tyFree cash withdrawals up to Rs.2,00,000/- per day, beyond which charges Rs. 2/- per Rs.1000/-, minPresenting maximum benefits and minimum hassles for you with Max Current Account With a Rs. 5 lakhs average quarterly balance requirement, we present to you a world of privileges that helps your business expand and grow. Features like maximum free transaction limits including other serious features on this current account truly enhances your business potential to the Maximum. Features BenefitsMaximum transactional benefits with faster mobilization of funds Average quarterly balance requirement of Rs. 5, 00,000/-Access to more than 750 branchesHuge cost savings in inter-city transactions for payable-at-par cheque issuance, funds transfers, NEFT, RTGS or Demand Draft / Pay OrderFaster collection of outstation chequesFree Account to Account funds transfer between HDFC Bank accounts Free payment and collection through RTGSFree payment and collection using NEFT (through Net Banking) Fre e Demand Drafts which can be issued from any HDFC Bank branch Free Pay Orders which can be issued from any HDFC Bank branchFree anywhere collection payment (clearing) up to Rs. 5 Crore per month within HDFC Bank branch network (except Dahej) Convenience to withdraw and deposit cash at all our branches* Free cash deposit up to Rs. 50 Lakh per month across all home branches (subject to a maximum of 50 transactions per month and a per day limit of Rs.1, 00,000/- on cash deposit at a non home branch)Choice of local / Payable at Par cheques. 500 leaves free per month Register for InstaAlert service and receive updates on your account as and when the select transaction happens all this without visiting the branch or ATM Fees and Charges for Max Current Account picDescription of ChargesMinimum Balance (Average Quarterly Balance) Rs. 5, 00,000/- perquarter Non-Maintenance Charges per quarterCharge of Rs.3,000/- per quarter if AQB is less than Rs.5,00,000 but greater than or equal to Rs. 2,50,000/- Rs.8,000/- per quarter if AQB is less than Rs. 2,50,000/- Cheque Book Charges (Issued by Bank)500 cheques leave Free per month. Charges Rs. 2/- per leaf beyond 500 leaves Other Current Account facilitiesIssue of Duplicate / Adhoc StatementRs. 100 at Branch, Rs. 30 per statement through Net Banking Phone Banking (IVR), Rs. 50 per statement through Phone Banking (non-IVR), ATM Mobile Banking Mode of Calculation of Minimum Average Quarterly BalanceAverage of daily closing balances of each day spread over a period of 3 months. Remittance facility through own BankDemand Drafts (DD) Payable at HDFC Bank Locations (Issued from Any branch)/ Duplicate DD Free without limitPay Orders (PO) on HDFC Bank Locations (Issued from Any branch)/ Duplicate PO Free without limitIssuance of DD / PO through Phone Banking Free without limitOnly DD amount up to Rs. 5, 00,000 for Current Max Accountholders accepted at Phone Banking. DD/PO-Cancellation/Revalidation Rs.50/- per instrument NEFT/EF T TransactionsPayments-FreeCollectionsFreeRTGS TransactionsPaymentsFreeCollections-FreeLocal Transactions (At home branch location)Local cheques collections paymentsFree Account to Account Fund Transfer within HDFC BankFree Anywhere Transactions (except Dahej)Account to Account Funds Transfer within HDFC BankFree Payments Collections at HDFC Bank Locations (except Dahej) Free up to Rs. 500 Lakh per month, beyond which charges Rs. 0.50/1000, min Rs.25/-. Bulk Transaction ChargesAll transactions are subject to a maximum of 300 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / Anywhere clearing and funds transfer transactions. Remittance facility through other BankIssue of Demand Drafts (DD) / Duplicate DD (Correspondent tie up) Rs. 1.50 per 1000, Minimum Rs. 50/- per instrumentDD-Cancellation / RevalidationRs.50/- per instrument Cheque CollectionOutstation through own bankFree Outstation through another bankCorrespondent b ank locations Rs.3/- per Rs.1, 000/-, min Rs. 50/-. For Clean locations (non-correspondent bank locations) Non-MICR Cheques Rs. 4.5 per Rs.1, 000/-, min Rs. 50/- (inclusive of courier charge) Cash Transactions1. Cash DepositCash Deposit-Home Branch CityFree up to Rs. 50 Lakh per month or 50 Transactions whichever is lower. Deposit in excess of Rs. 50 Lakh per month or 50 transactions will be charged Rs.1/- per Rs. 1000/-, minimum Rs.50/-. (Cash deposit at non- home branches within home branch location subject to limit of Rs.1, 00,000/- per account per day) Cash Deposit Non Home CityMaximum Rs.1, 00,000/- per day. Charges Rs.3/- per Rs.1,000/-, minimum Rs. 50/- 2. Cash WithdrawalCash Withdrawal-Home BranchFree at Home Branch Cash Withdrawal-Non Home Branch-Intracity IntracityFree cash withdrawals up to Rs. 1,00,00/- per day, beyond which charges Rs. 2/- per Rs.1000/-, min Rs.50/- (Only for incremental amount), Third partycash withdrawal allowed only up to maximum Rs.50,000/- pe r transaction.2.8 MARKET PROFILE OF THE ORGANIZATION participation ProfileHDFC Bank LimitedTicker500180ExchangesOTH BOM2008 gross revenue124,140,000,000Major manufactureFinancialSub IndustryCommercial BanksCountryINDIAEmployees378363.1 STUDENTS WORK PROFILE (ROLE AND RESPONSIBILITIES)I have completed my spend taining in HDFC Bank Limited as a SALES EXECUTIVE. During this training I played some roles and responsibilities are as ROLE-I have worked as a gross revenue Executive in sales department in HDFC Bank Ltd. My role was to buildup better kinship with Customers. HDFC Bank expects its employees to take up the work of gap current account in their respective locations. My main role was to contact customers and make deal for commencement current account, in meeting with customers I represent a demo to customer for current account, are as RESPONSIBILITIES- To generate leads for the Bank. To buildup better relationship with customers. To increase the sales of the Bank. To provide certainness about the current account. To achieve companys target.3.2 DESCRIPTION OF LIVE EXPERIENCEWorking with HDFC Bank It was a nice experience. When I entered into the bank, I was very nerves. However after entering I knew the real mean of working with the big organization. We need to follow the rules and regulations of the company. Coming at the exact time in the bank is veryimportant.These things are very important which we need to l clear up How should make out in the organization? How behave and coordinate with the customer? How we need to talk to our Boss, our superior and colleges? Working with the HDFC I increased my communication skills. as well I knew the Importance of the coordination among all the employees. All the employees are working as a team. When I was new, the wide-cut employees helped me to learn the work culture HDFC Bank.In this company my work is to buildup the relationship with customers and to provide leads to the company for opening current account and making relationship with the bank. In present time the customers are not very well aware about the HDFCs products. 3.3 STUDENT CONTRIBUTION TO ORGANIZATIONIn this Company I am working as a Sales Executive. In this Organization my role is to buildup better relationship with Customers, and I promote the current account. My contribution towards this organization like I provide leads everyday for opening current account. I make good relationship between Bank and customers. I provide awareness about the current account through some demos and calling. I help in making some useful marketing strategies.1. RESEARCH INSTRUMENT A questionnaire was ready with the relevant questions consisting mainly of closed end questions especially dichotomous type which offered the respondents between only two alternatives either (Yes/No). The respondents were personally met and the collection of instruction was properly administered to avoid non-respondent error.The primary data is collected by c old calling from respected place ofbranch. The data is collected by using a questionnaire, which is given as an Appendix at the end of this report.2. SOURCE OF DATA The study is based on both primary and secondary data. Most of the findings are based on the data collection through interaction with customers. A structured disguised questionnaire is prepared together the in doion. Close as well as open-ended questions are asked. Some multiple-choice questions are also included.3. RESEARCH DESIGN AND METHODOLOGYMain Methodology - Collection of Primary data (Consumer and market place Research) through Personal Questionnaires Collection of Secondary Data (Study of various Current Account) through Computer Data, sack up sites, Books and Magazines.FIELDWORKThe respondents are personally interviewed, for about 3 to 5 minutes on an average to collect the data. The format prepared beforehand was strictly adhered to. Though it was sufficient in itself and could be matched to prospective res pondents, personal interviews are conducted to be able to make first hand observation that would reveal some useful discipline about the subject of study.RESEARCH ANALYSISAfter the collection of data I have categorise the data into Primary Data Secondary DataAs we know the data collected in primary mode is more reliable in the comparison of secondary data. So we depend more on the primary data.SOURCES OF PRIMARY DATA Survey PersonalSOURCES OF SECONDARY DATA Through net profit Branch manager approvals Personal vehicle dealers Brochure of the bank4. SUMMARY OF FINDINGSThe Housing Development finance Corporation Limited was introduced in 1994, after the Reserve Bank of India approved private sector banking. operate in over 300 Indian cities, HDFC Bank has over 700 branches and 1600 ATMs. It offers personal, NRI and wholesale banking services. Net profit for the March 2006-2007 reached Rs. 1,141.5 crore. In early 2007, HDFC officially entered the microfinance market and opened bran ches that provide funding to self-help microfinance group.After finding primary and secondary data I find1. Customers dont know about the advantage of our current account. 2. Customers are less aware about the benefits Providing Company. 3. Customers have no more knowledge about the HDFC Bank limited. 4. HDFC reduces the complexity of current account.5. HDFC provides best way to earn more profit.6. HDFC is beneficial for making profit and various types of works. 7. The procedure of HDFC is very easy.pic1. SUMMARY OF LEARNING EXPERENCEHDFC Ltd has the objective to enhance residential housing stock and promote home ownership. Their offerings range from hassle-free home loans and deposit products, to property related services and a training facility. They also offer specialized financial services to the customer base through partnerships with some of the best financial institutions worldwide.HDFC Bank began operations in 1995 with a simple mission to be a World-class Indian Bank. We re alized that only a single-minded focus on product quality and service probity would help us get there. Today, we are proud to say that we are well on our way towards that goal. It is extremely gratifying that our efforts towards providing customer convenience have been appreciated both nationally and internationally. So that I learn many important things from HDFC and market are as 1. I have gained live experience of marketing.2. I find all types of help from my training in charge.3. I have gained knowledge in the field of HDFC.4. I find there are many customers are not aware about the HDFC. 5. I find there are lots of opportunities in the Banking Sector.2. CONCLUSIONS AND RECOMMENDATIONSConclusionHDFC Ltd has the objective to enhance residential housing stock and promote home ownership. Their offerings range from hassle-free home loans and deposit products, to property related services and a training facility. They also offer specialized financial services to the customer base thr ough partnerships with some of the best financial institutions worldwide.HDFC Bank began operations in 1995 with a simple mission to be aWorld-class Indian Bank. We realized that only a single-minded focus on product quality and service excellence would help us get there. Today, we are proud to say that we are well on our way towards that goal. It is extremely gratifying that our efforts towards providing customer convenience have been appreciated both nationally and internationally. . Besides we also have a dedicated technical team as well as customer care services and its procedure is also very simple. Recommendations1. To provides awareness about Current Account and its uses to customers. 2. To open maximum and Big accounts for getting more profit. 3. To target not only tube cities, target all big and small city or village. 4. To build the customer relationship5. To modify its marketing strategies6. To improve its selling processpicCOPY OF QUESTIONNAIRE1. Are you aware about Cu rrent Account?a. Yesb. No2. Are you aware about current account providing HDFC Bank? a. Yesb. No3. Are you aware about HDFC Bank Limited?a. Yesb. No4. Are you aware about the procedure of Current Account? a. Yesb. No5. Is HDFC reduces the complexity of Current Account procedure? a. Yesb. No6. Is HDFC provides you cheap and best way to earn money and to make you a independent owner? a. Yesb. No7. Are you aware about the profit volume ratio doing business with HDFC? a. Yesb. No8. Are you interested to open current account in HDFC Bank ? a. Yesb. NoBIBLIOGRAPHY1. www.hdfcbankltd.com2. www.hdfc.in3. www.google.com4. Business Today5. India TodaypicSales ExecutiveTeam LeaderSales handlerArea Sales ManagerArea Sales HeadRegional Sales ManagerZonal Sales ManagerNational Sales Manager